Marlene A. Biseda, PhD, MBA
Assistant Professor of Strategy
Dr. Marlene Biseda focuses on strategic management, organizational change, and the productivity of knowledge workers in new organizational forms. Her professional experience spans the public and private sectors across multiple industries, including aerospace, education, healthcare, professional services, and telecommunications. She has worked with entrepreneurial and mid-size companies, Fortune 100 corporations, governmental agencies, and nonprofit organizations. During a 25-year career at IBM, she held numerous sales and marketing, technical, and general management positions. She was an executive consultant, manager of strategy and planning, and principal in IBM Global Services, where she directed consulting services for IBM and its clients. As an independent management consultant, Dr. Biseda addresses the leadership and organizational issues associated with developing and implementing strategy. She is a member of several academic associations, and has presented at multiple professional and academic conferences. Her publications include a refereed journal article and conference proceedings.